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About Us

BENNCH is a sustainable fashion brand which emphasizes on 

MINIMALISTIC BOLDNESS

A blank canvas with a stroke of red paint

An old hard-bound classic novel which gives away its charms only when the reader flips through the pages

A quiet person in a room full of people whose comfort with their own company intrigues the loudest

 

 DESIGN | MINIMAL

BENNCH enjoys the effortless. Each piece of clothing has mute details which does not scream for attention but a shy eye which entails a stare.

The fluidity of design makes every garment very easy to style with wardrobe classics giving the comfort of choice between a morning or evening functionality.

The minimal sculpt of the clothing helps imbibe the personality of the wearer rather than over-riding or over-whelming them. Each step in the design process moves with a vision to make the wearer feel empowered.

 

ART | BOLD

BENNCH seeks inspiration from artists who create art as an impulse. A creation of the sub-conscious mind.

The uncontained edges of water, splatter of paint, an uninterrupted brush stroke or the hazy visual memory of a berry bush are few examples of how BENNCH sees the classic polka dots or stripes.

We encapsulate the richness in mundane or the vividness of the easily forgotten on a piece of clothing through our prints.

 

PROCESS | SUSTAINABLE

The foundation of BENNCH clothing is of utmost importance.

Strictly working on materials which are less harsh for the planet, offering pure cottons and sustainable-regenerated fabrics which are hand dyed with care and printed with environmentally kind pigments.

Minimal design sensibilities eliminate the cyclical appeal of a style which are current but not trend based. An endeavor to keep the purchase timeless.